Baton Rouge Louisiana Tokens

U. S. Trade Tokens For Sale
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Store Tokens & Trade Tokens

U. S. Pool & Billiard Tokens
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Balke & H.W. Collender Tokens

U. S. Saloon Tokens For Sale
Find Saloon tokens, Bar Tokens
Good For One Drink Tokens

State Capitol, Parish Seat. French “Red Stick” (Indian word: Istrouma) for a reddened post placed on the Mississippi River by Indians to mark the boundary between two tribes.

JOS. ABRAHAM / GENERAL / MERCHANDISE / BATON ROUGE, LA.
Good For / 5¢ / In Trade
[Same, but 10¢]
[Same, but 25¢]
Most known examples of the Abraham issues have a small “A” counterstamped on the reverse, the purpose of which is not known. Joseph Abraham operated a general store and saloon at 1401 03 North Boulevard from the late 1880s until the 1930s.

ACME STORE / BATON ROUGE / LA.
Good For / 5 / In Merchandise
This was a general store on Box Factory Road from 1912 to 1925. In 1924 it was operated by Leo D. LeBlanc and Walter H. Quine.

J. C. ALLEN’S / BILLIARD / CLUB
Good For / 5¢ / In Trade

J. C. ALLEN BILLIARD / CLUB / 452 / DUFROCQ / ST. / BATON ROUGE, LA.
Good For / 5¢ / In Trade
Dufrocq Street is now Nineteenth Street. Joseph C. Allen also operated a pool hall at 355 Third Street. He entered business when his partnership with Dallas Gross (see listing below) ended about 1935. He continued in operation into the early 1940s.

B. P. O. E. / 490
1 Lb. / Candy / Only
½ Lb. / Candy / Only

B. P. O. E. / 490
Good For / 25¢ / Merchandise / Only
Exactly how the Elks used these tokens is not known. This lodge was organized in 1889 and was located at 318 North Third between 1910 and 1930 when these were likely issued.

B. R. C. C. /
25
The above was found in Baton Rouge, so the initials should represent Baton Rouge C? C?. Possibilities include Baton Rouge Canning Company, Baton Rouge Candy Company, and Baton Rouge Cigar Company.

B. R. L. D. A. /
Good For / ½¢ / In Trade
Description taken verbally and may not be accurate. Like 651-B/1 above, this too is logically a Baton Rouge item; however, no match for the initials has been found.

BATON ROUGE BUS CO. INC. / B [three slots]
Good For / B / One Fare [vars]
Atwood-Coffee LA 80-A. A total of 130,000 of these were struck; the token was first placed into use February 12, 1953.

BATON ROUGE GENERAL HOSPITAL /
[Same as obverse]

BATON ROUGE GENERAL HOSPITAL / BATON / ROUGE / LA.
[Same as obverse] [plain borders]
[Same as above] [beaded borders]
The above three are Feisel LA 3080-A, B, and C respectively. Now known as Baton Rouge General Medical Center, this facility is located at 3600 Florida Boulevard. 651 B/6 was first used November 1967.

BATON ROUGE SAVINGS / AND / LOAN ASSOCIATION
Parking / [Propeller] / Token [vars]
Parking / ? Token ?
Feisel LA 3080-D and E. 651-B/8a was issued in 1959 and B/8b in 1965. This enterprise was located at 400 North Boulevard.

BATON ROUGE WHO. / GRO. CO. / INC. / [ILLEGIBLE SIGNATURE] [fax] / BATON ROUGE / LA.
Good For / 50 / In Merchandise
Baton Rouge Wholesale Grocery Company was in business from 1916 to 1931. They also operated the Cooperative Store.

ONE ON EACH SUIT ORDER / BELL / TAILORING / CO. / LOOK FOR / THE BIG RED BELL / BATON ROUGE, LA.
Good For / $1.00$ / On A Suit
It is likely that this firm was connected with the Bell Tailoring of Alexandria (see listing) because of the phrase “look for the big red bell.” Most directories list this business at 466 Main, with J. H. Lockett as manager in 1924 and Sidney L. McAdams from the late 1920s until the business closed about 1935. A single listing appears in the 1927 city directory showing R. T. McAdams as manager and the address as 418 Third.

ACCEPTABLE ONLY AT BELLE OF BATON ROUGE / BELLE OF BATON ROUGE / 25¢ / CASINO / BATON ROUGE, LOUISIANA / NOT LEGAL TENDER
Twenty Five Cent Gaming Token / Belle of / Baton Rouge / Casino / At Catfish Town / GDC / For Use By Player Only

ACCEPTABLE ONLY AT BELLE OF BATON ROUGE [i] / BELLE OF BATON ROUGE / [‘CAPTAIN CATFISH’ LOGO] / $1 / CASINO / BATON ROUGE, LOUISIANA / NOT LEGAL TENDER [i]
One Dollar Gaming Token [i] / [‘Captain Catfish’ Logo] / Belle of / Baton Rouge / Casino / At Catfish Town / GDC / For Use By Player Only [i]

ACCEPTABLE ONLY AT BELLE OF BATON ROUGE [i] / BELLE OF BATON ROUGE / [‘CAPTAIN CATFISH’ LOGO] / $5 / CASINO / BATON ROUGE, LOUISIANA / NOT LEGAL TENDER [i]
Five Dollar Gaming Token [i] / [‘Captain Catfish’ Logo] / Belle of / Baton Rouge / Casino / At Catfish Town / GDC / For Use By Player Only [i]
This casino opened in 1994.

GOOD FOR ONE ICE CREAM SUNDAE / {BONAPARTE’S / FRIED CHICKEN [IN LOGO]}
Good For / One / Bonaparte’s / Ice Cream Sundae
[Same as above]
Believed to have been issued in the mid-1980s. Bonaparte’s was located at 2422 Drusilla Lane. The significance, if any, of the red anodization is not known.

BOULEVARD / CAFE
Good For / 5¢ / In Trade
[Same, but 50¢]
[Same, but 1]
This was a restaurant and saloon at the corner of Third Street and North Boulevard. It was operated by Leon N. Roux from the late 1890s until 1918. The token has also been attributed to Natchez, Mississippi (without documentation) and the fifty cent denomination is listed by Chatham as NATC:22 A50.

BROADMOOR [i] / CARWASH [i]
[Blank] [Two 5mm holes]
Unlisted by Ford. This was located at the corner of Florida and Cora. The holes, combined with deigns on the token and the shape, suggest a bear’s head.

F. M. BROOKS & SON / ? / BATON ROUGE, / LA.
Good For / 5¢ / In Trade
Brooks opened a drug store at 230 Main Street in the 1870s. His son joined him in the early 1890s, and they operated the store until his death between 1905 and 1908. Also, see note under Sumter House.

REV. R. BROOKS [i] / GOOD FOR / 25c
Aug Kern / B. S. / Co. / St. Louis.
The Reverend Robert Brooks is listed in city directories for 1895 and 1929 as pastor of Macedonia Missionary Baptist Church, which was located on Thirteenth Street. While it is possible these were used in some sort of benevolence program (like tokens issued by St. Vincent de Paul Society), it is more likely that the Reverend supplemented his income by barbering.

THE BRUNSWICK / CLUB [on curved line]
Good For / 5 / In / Merchandise
Good For / 5¢ / In Merchandise

THE BRUNSWICK / CLUB [on straight line]
Good For / 5¢ / In Merchandise
A Brunswick Saloon opened at 201 Third about 1905. Prohibition forced closure, but about 1920 John Bailey and Frank Sievert opened a Brunswick Pool Hall at 424 Third. With the repeal of Prohibition a bar was added, and Vincent Miranda took over for Sievert about this time. By the early 1950s, Lillian Roberts had replaced Bailey and the business had moved to 234 Laurel Street. It is believed the tokens were issued between 1925 and 1945.

CAPITAL / BLDG. & LOAN
[Same as obverse] [wording on curved lines]
[Same as above] [wording on straight lines]
Feisel LA 3080-F and G. 651-C/1a was issued in January 1972. This bank was located at 258 North Fourth.

CAPITAL BLDG. & LOAN ASS’N. /
[Same as obverse]
Feisel LA 3080-H.

CAPITAL SAVINGS ASS’N. /
[Same as obverse]
Feisel LA 3080-I. Reportedly this is the successor to Capital Building & Loan.

CAPITOL R’Y & LIGHTING CO / ONE / FARE / BATON ROUGE
[Trolley]
Atwood-Coffee LA 80-D. The composition of the token is actually a celluloid material. Capitol Railway & Lighting Company was chartered September 22, 1892. They took over all properties of the Baton Rouge Railway & Improvement Company in November, and within six months had replaced mule drawn cars with electric streetcars. In 1895 the company was sold to Home Electric Company.

$1.00 $1.00 $1.00 / [MASK LOGO] / CASINO ROUGE RWM / NOT LEGAL TENDER / BATON ROUGE
One Dollar Gaming Token / [Mask Logo] / Casino Rouge / $1.00

$5.00 $5.00 $5.00 / [MASK LOGO] / CASINO ROUGE RWM / NOT LEGAL TENDER / BATON ROUGE
Five Dollar Gaming Token / [Mask Logo] / Casino Rouge / $5.00
This casino opened in 1995.

CITIZENS / SAVINGS
Save On / $50 / Closing Costs
Located at 655 Florida Street, this promotional item was issued August 1992.

P. COUSTALINE / 5¢ / BATON ROUGE, LA.
Good For / 5¢ / Of Bread / P. Coustaline
Paul Coustaline’s bakery was located at 1020 Convention Street from the late 1890s until about 1912 when Coustaline opened a saloon. When Prohibition forced him to close his saloon he re entered the baking business, closing for good circa 1922.

CRESCENT / BILLIARD / PARLOR / BATON ROUGE, LA.
Good For / 10¢ / In Trade

CRESCENT CLUB / THIRD ST. / BATON ROUGE, / LA.
Results Of All / 5c / Sporting / Events
Thomas J. and Tafita Hannie opened a “Crescent Recreation Room” at 326 Third about 1930. The business is also variously listed as Crescent Billiard Hall, Crescent Club, and Crescent Billiard Club. In the late 1940s it was operated by William Jeffrey, and it closed in the early 1950s.

CRESCENT / COVE / 242 LAUREL / BATON ROUGE, / LA.
Good For / 5¢ / In Trade

CRESCENT GARDEN / 242 / LAUREL / ST. / BATON ROUGE, LA.
Good For / 50¢ / In Trade
With the repeal of Prohibition, Joseph Hannie (probably related to Thomas, see listing above) opened Crescent Beer Garden. The business was renamed Crescent Cocktail Grove about 1939 and closed in the early 1950s.

{FAST TRACKTM / BURGERS TO GO / [IN LOGO]} / GOOD THRU / EASTER SUNDAY
Good At Any Area Fast Track. / Buy / One / Burger / Get One / Free / Please Present / When Ordering. / Not Valid With Any Other Offer.
This chain is based in Baton Rouge and has about twenty outlets from Slidell to Alexandria.

GOLDEN RULE STORES / #2 / BATON ROUGE / LA. / 1 / MEMBERS ONLY
[Same as obverse]
[Same, but 5 both sides]
[Same, but 10 both sides]
[Same, but 25 both sides]
[Same, but 50 both sides]
[Same, but 5 both sides]
No information has been found about the Golden Rule Stores, which also issued tokens in Algiers and New Orleans (see listings under these cities). Although the J. C. Penny Company was originally called the Golden Rule Store, it is doubtful that there was any connection, since no tokens have turned up from other states, and because of the enigmatic phrase “Members Only.” It has been postulated that this was a discount store that catered to a secret organization or was a group that served an African American clientele. The only directory listings found are for a Golden Rule Bakery, Inc. in Baton Rouge in the early 1920s, with no listings under New Orleans or Algiers.

GREAT SUTTON SHOWS / [CLOWN FACE] / 635 LAUREL, BATON ROUGE, LA
5
25
Alpert LA 80-GRA and GRE respectively. This organization travelled with various carnivals. These were premium pieces redeemable for prizes at midway games and were used in the early 1980s. The firm is now based in Tampa, Florida.

GREATER BATON ROUGE / STATE / FAIR
G/3aRdB27A Jaycee Project / Admit / One G-*
G/3bRdWM27[Same as above] G-*
The fair was first held in 1965; the tokens were issued before 1970.

GROSS / & / ALLEN
Good For / 5¢ / In Merchandise
[Same, but 10¢]
Dallas Gross issued tokens in Lake Charles (see listings there) before moving to Baton Rouge about 1923. He opened a pool hall at 355 Third, and about 1929 took on J. C. Allen (see listing above), who he likely became acquainted with in Lake Charles, as a partner. Gross apparently died in 1934, and Allen continued to run the business.

A. GROUCHEY [sic] & SON / ? / BATON ROUGE, / LA.
Good For / 5¢ / In Trade

A. GROUCHY & SON / ? / BATON ROUGE, / LA.
Good For / 5¢ / In Trade

GROUCHY’S / ? / BATON ROUGE, / LA.
Good For / 5¢ / In Trade
Alex Grouchy & Son were proprietors of the Grouchy Hotel at 201 Main Street and the Istrouma Hotel at 218 24 Third Street between 1900 and 1910. See below for another issue by the Istrouma Hotel Bar. See also note under Sumter House.

PARKING / TOKEN / GULF STATES UTILITIES
G S U [In blocks]
Feisel LA 3080-L. Issued in the late 1970s.

THE ORIGINAL / HOPPER’S / [CAR & CAR HOP] / GAMES / RWM
Non / Negotiable / Game / Token / Non / Redeemable
[Same as above]
Alpert 80 HOP and HOQ. The left upright of the ‘H’ in ‘Hopper’s’ is in the shape of a small car hop. Hoppers began as an ice cream parlor in the 1940s. In the mid 1970s they had expanded to a small chain of drive ins. The firm closed in the late 1970s but reopened in the late 1980s, which is when the token was probably issued. Hopper’s again went out of business in 1994.

HOSPITALITY / MIXED / DRINK / TOKEN / BLUE ROOM
[Blank]

HOSPITALITY / MIXED / DRINK / TOKEN / GREEN ROOM
[Blank]

HOSPITALITY / MIXED / DRINK / TOKEN / RED ROOM
[Blank]
Issued by Lobo’s (see listings below). These are possibly generic items used by many firms nationwide.

THE HUB / CANDY / BATON ROUGE, LA.
60
Likely issued by Hub Confectionery, which was in business from 1918 until 1924.

ISTRUMA [sic] HOTEL / BAR / BATON ROUGE, LA.
5
Located at 218 Third, it is not known if this was issued by a prior or subsequent owner to Grouchy (see listing above).

DOUGHNUTS / AT / KRISPY KREME / 2972 FLORIDA ST. / DL 2 5888
Redeem This / Coin For Free / Coffee And Donut / At Our Shop / See You Soon / Open 24 Hrs
Issued in the early 1960s.

LEE / HIGH / SCHOOL
Good For / Complete / Lunch
Located at 1105 Lee Drive; likely issued in the late 1960s.

LOBO’S / TRADE SHOW / BEER PASS
[Blank]
[Blank]

TRADE / SHOW / LOBO’S / BEER PASS
[Blank]
[Blank]

LOBO’S / TRADE SHOW
Beer / Pass

TRADE SHOW / LOBO’S / CRAWFISH TOKEN / BEER PASS
[Blank]

LOBO’S / CUISINE / TOKEN
[Blank]
Lobo’s is a Baton Rouge based outfit that puts on industrial trade shows throughout the southeast. These were issued in the late 1980s. For other tokens issued by Lobo’s see the “Hospitality Tokens” listed above.

LA ARTIFICIAL ICE & COLD S. CO. [i] / 5¢ [i]
[Blank]
[Same, but 10¢]
Louisiana Artificial Ice & Cold Storage Company was owned by the Busch family of St. Louis, Missouri. It was located at the intersection of Africa and Natchez from 1894 until 1921. The firm had branch operations in Plaquemine and Lutcher until 1914.

LOUISIANA / CREAMERY / INC. / BATON ROUGE / LA.
Good For / 5¢ / When / Returned / With Bottle

PLEASE RETURN / THIS / CHECK TO STORE / WHERE / DEPOSIT / WAS MADE
Good For / 5¢ / When / Returned With / A / Louisiana / Creamery Bottle
Louisiana Creamery began operations in 1920 and continued for over forty years. It was located on the old LSU campus.

McPETE’S / $100 / CASH / GUARANTEE / 3682 SCENIC HWY.
$100 / Cash???If I Can’t / Give You The / Best Deal On / A New 1965 Car / “According To Published Rules” / McPete
It is reported that the token was required to collect the $100.

METRO TRANSIT / [BUS] / BATON ROUGE, LA. [two slots]
Good For / [Bus] / One Fare [vars]
Issued in both bronze and brass; Atwood-Coffee LA 80-B and C respectively. The token was first used July 1, 1971. See 651-N-1 for another token issued by Metro Transit.

W. MEYERER / BATON ROUGE, LA.
Good For 5¢ In Trade / [2mm center hole]
William Meyerer operated a grocery and bar at 601 Main Street from the early 1890s until his death about 1932.

GOOD FOR A CUP OF MORNING TREAT COFFEE AT YOUR FAVORITE CAFE / COFFEE / {MORNING / TREAT / COFFEE [IN LOGO]} / POWER
[Same as obverse]
[Blank]
Beginning operations about 1931, this coffee roaster and wholesaler had branches in Alexandria and New Roads before closing sometime in the late 1950s or early 1960s. The office was located at 2504 Greenwell Springs Road.

NO / CASH / VALUE
Good For / One Fare
Atwood-Coffee LA 80-E. Used by Metro Transit (see listing above) for a reduced fare for the elderly, handicapped, and students. These possibly are generic tokens used elsewhere as well.

NOLAN’S BAR / QUICK / DELIVERY / PHONE 216
Return Bottle / 5¢ / Deposit
Joseph N. Nolan operated this bar at 1368 Government Street in the mid-1930s.

COMPLIMENTS / OF OUR / LADY / OF THE / LAKE / HOSPITAL
[Same as obverse] [vars]
Compiments [sic] / Of Our / Lady / Of The / Lake / Hospital
Feisel LA 3080-J and K. This hospital is located on Hennessy Avenue. 651 O/1a was first used in October 1965.

P & S / POWER / WASH
Non Refundable / [Crown] / Carwash / Token / VB / No Cash Value
Ford LA 80-A. Likely issued by P & S Petroleum Company.

H. A. P. / B. R. LA.
Good For / 5¢ / In Trade
It is not known whose initials these represent.

J. H. PACKWOOD / DIAMONDS / WATCHES / JEWELRY / AND / OPTICAL GOODS / PHONE 891 / 1310 N. BLVD. / BATON ROUGE, LA.
Good For / $1.00 / On A / Cash Purchase / Of / $10.00
Joseph Packwood entered business in 1916 and continued for at least forty years.

PROFESSIONAL CENTER /
[Same as obverse]
[Same as above]
[Same as above]
P/4a:Star on bottom of both sides.
P/4b:Star on bottom of one side, diamond on bottom of the other.
P/4c:Diamond on bottom of both sides.

PROFESSIONAL CENTER /
[Same as obverse]
Feisel LA 3080-Ma, Mb, Mc, and N. Located at 244 Peachtree Boulevard.

ST. / GERARD’S / CAFETERIA
Good For / Complete / Lunch
Located at 3800 St. Gerard Avenue. The token was probably issued in the late 1960s or early 1970s.

ST. VINCENT DE PAUL SOCIETY / SPES [CROSS] NOSTRA / CONFERENCE / ST. JOSEPH / BATON ROUGE, LA.
Good For / 25c / Groceries
Good For / 25 / Groceries
[Same as above]

ST. VINCENT DE PAUL SOCIETY / SPES [CROSS] NOSTRA / CONFERENCE / ST. JOSEPH / BATON ROUGE, LA.
Good For / 25 / Groceries
This church was located at 405 Main Street.

WM. SMITH [i] / GOOD FOR / 25c
Aug Kern / B. S. / Co. / St. Louis.
William Smith was a barber on Main Street in the 1890s and early 1900s.

[SPACESHIP] / STARCADE / NO CASH VALUE
Goony Golf, Go-Karts & Waterslide / [Star]
Alpert LA 80-STA. Located on Florida Boulevard.

SUMTER HOUSE / ? / BATON ROUGE, LA.
Good For / 5¢ / In Trade
Apparently some merchants in Baton Rouge conferred when issuing their tokens: F. M. Brooks, used a heart (?), Grouchy’s selected a club (?), and Sumter House chose a spade (?); therefore surely a diamond (•) must exist.

Charles Weick, who bought the Rainbow House Saloon at the corner of Third and Laurel streets, sought an impressive name for his new establishment. On April 12, 1861, word came that Fort Sumter had been fired upon, signalling the start of the War Between the States. Weick obtained an obsolete cannon from the local garrison, placed it in front of his saloon, and renamed it The Fort Sumter Saloon. About 1875 the name was shortened to “Sumter House,” and the business continued to flourish until 1920 when the Volsted Act (i.e. Prohibition) forced the doors closed. Charles Weick’s Civil War cannon remains today despite numerous road pavings, the laying of sidewalks, and a reconstruction of the intersection. The cannon is buried muzzle down in the sidewalk and an appropriate historical marker is in place.

SWAN VALLEY / HALL / CLUB / J. W. BLANTON / TREAS. / BATON ROUGE, LA.

John W. Blanton had a general store at 913 Government Street and a saloon at 815 Government Street from the 1880s until about 1908. No evidence has been found to indicate that the saloon was named “Swan Valley Hall Club,” and since a one cent denomination would be highly unusual for a saloon this is not believed to have been issued for that establishment. This was likely a social organization of some sort.

S. TOBIAS / BATON ROUGE, / LA.
Good For / 25¢ / In Trade
Sylvan Tobias operated this general store also known as Baton Rouge Bargain Store located at the corner of Main Street and Stewart from the late 1890s to about 1911.

TONGA TRADE WINDS TONGA ISLAND / TRADING / DOUBLOON / BATON ROUGE LOUISIANA
Tonga Trade Winds / Est. 1972 / [Native, Palm Tree, and Grass Hut] / Baton Rouge, Louisiana
Although there is not explicitly a redemptive value on this item, the phrase “Trading Doubloon” implies it had one.

UNION FEDERAL SAVINGS / BATON / ROUGE / AND LOAN ASS’N
Insured Savings / Parking / Token / Home Loans [vars]
Feisel LA 3080-O. Located at 500 Laurel, this was issued in 1959.

O. A. VIDAL [i] / 25 / C
Aug. Kern / B. S. / Co. / St. Louis.
Oscar A. Vidal was a barber in 1898 and was the proprietor of the Istrouma Hotel Barber Shop in 1906.

WFMF / FM102 / NOBODY PLAYS MORE MUSIC
Free Can Of Coca-Cola / Enjoy / Coca-Cola ® [fax] / Classic / At Cracker Barrel With Gas Purchase
This reference is not to the Cracker Barrel Restaurant popular throughout the southeast, but a local chain of convenience stores. The radio station issued doubloons in 1988 and 1989; it is not known from which year this item is or what is inscribed on the other.

See a listing under New Orleans for a token issued by White Brothers Jewelers, which operated in Baton Rouge from 1923 to 1931.